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Mira Showers will be exhibiting for the first time in its own right at the KBB Show, which takes place from 2 to 5 March, 2008 at the NEC, Birmingham. The main highlights of the stand will be products from the recently launched Autumn Collection, including the range of miniature-sized Mini mixers, the design-led Orbis electric shower, available in white and revolutionary black, and the environmentally friendly ECO handset.
Mira’s new Mini mixers are half the size of conventional mixing valves, yet deliver the same great performance you would expect from a Mira product. The Mini range, which follows the global trend towards miniaturisation of high technology items, will be available in built-in and exposed single sequential control valves (Minilite), built-in and exposed concentric control valves (Miniduo), and a new format of exposed vertical dual control valves (Minibelle and Miniluxe). To cater for retrofit installations of a standard sized valve, an adjustable elbow pack is available, allowing the Minilite and Miniduo inlet centres to be adjusted from 133 to 153mm. This ensures the valves can retrofit all current Mira products as well as many other shower brands, without the need to move or adjust inlet pipe work.
Minilite, Miniduo and Minibelle are complemented with Mira fitting kits and the stylish Miniluxe shower is provided with a new deluge head and rigid riser. The Mini range offers the consumer added style options at a competitive price, and gives both installers and retailers even more opportunities to recommend a Mira branded product.
The stylish Orbis, available in white and a stunning new black finish, is set to steal a share of the design-led, upper-mid market electric shower sector. Orbis offers thermostatic control with LCD technology – a first for Mira. Positioned at a similar price point to the Mira Escape, the Orbis provides a link between the traditional ‘white box’ on the wall and the stylish, design-led Azora and Galena products. As well as displaying temperature, Orbis also features a clock, a first in the shower market for electric showers.
Orbis is available in 9.0kW, 9.8kW and 10.8kW models, each with three power options. The slimline case features soft curves and a simple circular-shaped, push button power selector. Thermostatically controlled with safe maximum temperature limit for added user protection, this high performance product is suitable for new and replacement projects and will retrofit current Mira Sport showers and some competitor products.
A specially dedicated and designed ECO Area will be included, illustrating the high level of commitment Mira gives to developing products that are sympathetic to the environment. The display, which will have particular appeal to customers interested in ‘green’ issues, will feature the new ECO handset. To be sold alone, Eco is suitable for use on mixer and power showers (not suitable for electric models). Designed to reduce the amount of water normally used by up to a massive 75%*, which in turn will offer users huge savings in energy to heat the water.
The adjustable Eco handset offers three aerating spray modes that reduce water consumption while still giving a great performance. The ‘ecofficient™’ technology uses a Venturi principle – introducing air without a pump. Mixing air with the water spray creates larger droplets filled with air bubbles. The droplets explode on impact and produce similar coverage to conventional, finer sprays giving the impression of increased volume of water and a refreshing shower.
Mira is anticipating a huge demand for the handset from both the private sector as well as hotel groups and house builders where there is a growing responsibility for improving the energy use within a household. Available in white and chrome, the Eco handset is competitively priced. A BIR version is also available, and new packaging has been developed that is also environmentally friendly.