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POLYPIPE INVITES UNDERFLOOR HEATING INSTALLERS TO JOIN ‘THE CLUB'
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Polypipe – the UK’s leading domestic underfloor heating specialist – has issued an invitation to all dedicated UK underfloor heating installers to become Polypipe Underfloor Heating Registered Installers.
Dave Raynor heads up the Polypipe Underfloor Heating business and says the current members are finding membership useful and most importantly, lucrative: “We aim to recruit installers to receive regular information from us and importantly for them, leads for new business that we generate through our marketing activity and provide to registered installers in the areas where those leads come from.
“Our key role in setting up the Registered Installer Scheme was to help raise the level of professionalism for the installers, to help them to impress the customers with the way in which they dealt with the enquiries and the way in which they were able to respond to that customer’s very specific requirements.”
A newly registered installer receives an impressive and very professional folder full of helpful ‘tools of the trade’ that will help him to raise his game significantly. These include items such as a highly professional customer presentation pack that they can show to any potential customer, highlighting who Polypipe are and their track record in underfloor heating, the different underfloor heating options available, how underfloor heating works, the process that Polypipe goes through to ensure that the customers get exactly what they want, the benefits they can expect from their underfloor heating and details about the warranties they get – for example, the pipework comes with a 50 year guarantee!
The folder includes pre-printed and impressive Customer Enquiry pads, checklists, proposal forms and contract forms. It also includes useful postcards that the installer can put through neighbours doors saying “I’m installing underfloor heating for your neighbour – if you want to know more, give me a call”. It includes the latest brochures and price lists as well so there is always an impressive piece of literature for the installer to take out and go through with a prospective customer.
“We’ve put a lot of thought into the pack,” says Polypipe’s Martin Dootson. “It’s a very impressive package to sell a very impressive product and we’re looking for more very impressive installers to join the Registered Installer Scheme and benefit from the package we can offer. Membership is free but we do ask installers to demonstrate that they have the knowledge and skills required to install underfloor heating.”
Polypipe is the leading domestic underfloor heating specialist in the UK exactly because of the care it puts into selling these products. For full details visit the Polypipe underfloor heating website at www.ufch.com. Alternatively call Polypipe on 01709 770 000 or visit its stands at the many exhibitions they will be at during 2010.
